Great illustration project about the differences between copywriters and art directors by CW Versus AD.
An art director oversees the art, photographs and drawn images, that appear in newspapers, magazines, ad campaigns and on book covers. An art director is usually the person who oversees the entire design department to coordinate what images will match up with what words.
A copywriter hammers out the words that sell, promote, educate and inform. This means a great copywriter is gifted in the craft of writing hard-hitting words. These are the words that sell all types of products and services. These words also inform and educate.
A picture is worth a thousand words. Napoleon Bonaparte
Better than a thousand hollow words, is one word that brings peace. Buddha
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I had time to look at pics only.
most of the best stuff and I have been a creative director, art director and written copy myself for over 40 years – happens when art directors work with copy writers. The vs is a design solution here, setting up opposition where in the real world the only true focus is on the best solution not who comes up with it!
mal E (downunder
Reblogged this on Miss Ayo Délé and commented:
Pour Ben
Love this – especially the misspelling vs low resolution!
Reblogged this on The Sofi's World and commented:
This is genial!!!!
Reblogged this on if i ever cross your mind and commented:
Loved this one
I loved this! Fantastic. *laughs* Pictures are the best way to show it. ;P
Reblogged this on The Unspoken Words and commented:
OMG. This! Well, I already knew the difference but hey, I want to be BOTH. ^^
I fall in love again with each pairing. Simply brillant and oh so true….
Reblogged this on Otaku Marketing Obsession™ and commented:
A fun post today by the fabulous Chicquero. This seems to be skewed in the art director’s favor, but we appreciate the talents of great copywriters as well as art direction. We see ourselves as both.
Reblogged this on F6amyi.
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